Due to its wait-and-see attitude towards electric vehicles, Toyota is feverishly attempting to climb out of the hole it built for itself. With new leadership in place, the corporation is doing the greatest U-turn ever seen in the automobile sector. Toyota recently held a press conference to discuss its ambitious new goals, and one of the graphics displayed caught our attention.
Hiroki Nakajima, who had just been hired, spoke at the conference on Toyota’s next, ambitious objectives. In less than three years, the company plans to introduce up to ten new electrified vehicles, according to him. He discussed the firm’s forecast that it will deliver at least 1.5 million electrified vehicles in 2026 alone. Then a picture appeared just behind him.
The tagline “Better efficiency and set hearts racing” was boldly placed on this low-sitting hybrid Lamborghini and Prius. Also, it is Lexus because of the enormous Lexus symbol on the side. The car has cameras in place of side mirrors, and generally, it has a futuristic appearance.
We are curious to see what Toyota’s vehicles will look like in 2026 if this is the case. The business claims that by then, it’s going to be a completely new automaker. It will debut a completely new line of electric vehicles with batteries whose range will be double that of today’s norms. And the efficiency of the new electric Toyotas is going to be on par with the top vehicles on the market.
First things first: the image Lexus released a few years back does not include this mysterious electric Lexus. The Toyota luxury division was then discussing its next models and its plans to transition to an all-electric brand. This car is brand-new, and it exhibits a significant shift in design philosophy.
Toyota is working very hard, but it won’t be simple to turn around such a large automaker. The new “All In One Team” will be in charge of moving automobiles from the design stage to manufacture and sales. The organisation anticipates that this standardization will accelerate things. The next Arene OS for electric vehicles will provide the customary OTA updates.
As part of its updated EV lineup, the business intends to bring a 7-seat electrical SUV to the U. S. as early as 2025. The upcoming SUV will be produced in the United States using North Carolina-sourced batteries to ensure that it qualifies for EV tax credit. Two new bZ family vehicles will benefit Europe, and two new EVs will be introduced in China the following year. Toyota is also developing an electric pickup vehicle, which is the cherry on top.
The company was confronted with an existential threat, and sticking to its combustion-only strategy might have led to its eventual downfall. As it remains, it stands a fair shot, and being Toyota, this should improve the situation and be cost – effective at the same time. While we have witnessed a few ambitious plans before, this one is on a completely different scale and demonstrates how severely Toyota misread the market. This is no joke.